Hooray for Coke! Hooray for Consumer Generated Media!

If there is a CMO who thinks this ’social media stuff’ isn’t important they better read this article about Coke bypassing the traditional old ad agency route and going direct to the source http://www.coca-cola.com/challenge/index.html
via whatsnextblog

BBC goes Web2.0

The BBC plans to add a raft of new web 2.0 features to its website in 2007, according to the head of BBC News Interactive Pete Clifton.

Article via Press Gazette here

Europe’s Politicians Embrace Web 2.0

Seeking new ways to engage with voters, European politicians have taken to blogging and podcasting to get their messages out.

Article at Business Week

Travel 2.0

Now we have travel2.0 what next? life, I suppose we already have that.

Travel2.0 article via Business Travel News Online  

Feedraider

FeedRaider allows you to aggregate all your content from other aggregators in one place: now you can customise your own homepage with your feeds from digg, del.ic.io.us, etc plus also display your RSS feeds for sites such as PSFK, YouTube, Boing Boing etc

via psfk

Travelistic

Travelistic is an online platform hosting videos from travelers. Still in start-up and based in New York, users are invited to create profiles and upload content from their travels whilst also tagging it virtual to the integrated Google Map system (which also allows other users to search via place). 

LINK

photosynth on Livelabs

Psfk have a quick article on photosynth a new feature on Microsofts Livelabs LINK

Video LINK

Global logo Design resource

Frustration over being unable to find brand artwork has resulted in a Kiwi company building a unique and free online resource for designers and brand owners. 

LogoSauce was launched last month to provide the global design community with a place for logo designers to showcase their designs, admire others, comment and discuss logo design, and gain inspiration. It has already attracted a solid following with members in the UK, Romania and the US, as well as New Zealand.

(more…)

How Companies Can Use Photosharing Correctly

Nikon looked through Flickr, picked out a few great photographers, and sent them D80s, which is a really nice DSLR. They then used the photos they shot in a few advertisements and created a Flash website detailing each of the photographers, who range from rank amateurs to professional snappers.

Flickr gets some recognition as a incubator of talent, Nikon gets some good will, and cool photographers get nice cameras. 

LINK to photos

 

via Techcrunch

Link Building Web2.0 style

Here’s a nice introdction simple intoduction to some of the buzz words associated with web2.0 plus some ways that yo can se them. LINK

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